We are an innovative, ambitious business setting out to change the world of skincare.

We're experts in franchising and distribution in the cosmetics and skincare industry. We create tools and systems that enable our franchisees and stockists to be successful.

We have launched several cosmetic and skincare brands into the New Zealand market, and grown Caci to be a nationally recognised franchise brand. 

Our success can be attributed to our core values, which are the fundamental guiding principles we live by:

•	Always act in the best interest of the customer
•	Own it
•	Front page of the news
•	High performance team work
•	Relentless pursuit of improvement

Beauty & Cosmetics

Logistics & Supply Chain

FAB Group

FAB Group's headquarters in Auckland, New Zealand

David Smith

The Marketing and Business Development team at FAB Group drives growth and brand awareness by strategically promoting our skincare and cosmetic offerings. They work on developing partnerships, enhancing franchise systems, and creating effective marketing campaigns that align with our core values. This collaborative team is dedicated to understanding customer needs and fostering a high-performance culture to ensure our franchisees' success in the market.

FAB Group

Org chart

Teams

Marketing and Business Development

Offices

FAB Group

Org chart

Teams

Marketing and Business Development

Offices

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