Anil Kumar is an experienced digital marketing professional with 8 years of expertise, currently serving as the Assistant Manager of Digital Marketing at Fabindia Limited since March 2020. In this role, Anil manages digital marketing efforts across platforms such as Google, Bing, Facebook, and Instagram. Prior to Fabindia, Anil worked as an Account Coordinator at Zirca Digital Solutions, where responsibilities included setting up Microsoft advertising accounts and implementing strategies based on client discussions. Anil's early career included a position as a Senior Analyst at Concentrix, collaborating with account managers to optimize online campaigns and providing detailed performance reports. Anil holds a Master of Computer Applications degree from Lovely Professional University and a Bachelor's degree in Computer Programming from Ranchi University.
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FABINDIA LIMITED (erstwhile Fabindia Overseas Pvt. Ltd.)
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Fabindia Ltd. was founded in 1960, with its first retail store in New Delhi. Bringing forth craftsmanship with contemporary designs, Fabindia carries a 63-year legacy of celebrating India’s rich heritage, spanning over 357 stores across 127 cities within the country and 13 international outlets across 7 countries. The offering includes a variety of Indian and Western wear for men, women, and children. Over the years, jewelry, bags and footwear, home furnishings, furniture, gifts, organic food and personal care products have been introduced to the range. An amalgamation of aesthetics and affordability, the brand is a celebration of India and its crafts, and is one of the country’s largest private platforms for products made from traditional techniques, skills and hand-based processes. Fabindia connects thousands of craft-based rural producers to urban markets, creating employment for artisan’s and preserving the country’s traditional handicrafts.