Carol Nogueira

Carol Nogueira is an accomplished eCommerce and marketing professional with extensive experience in driving growth and developing strategies across various industries. Currently serving as the eCommerce Director for Site Optimization & Personalization at Fabletics, Carol leads initiatives aimed at enhancing customer experience and oversees a robust A/B testing program. As a Fractional CMO for Madame Lemy, Carol played a crucial role in formulating the company's strategic direction and achieved rapid revenue growth from $0 to $1 million within months. Previous positions include Senior Director of eCommerce at Neiman Marcus Group, where Carol managed website and app strategies, and Director of eCommerce Marketing at Universal Music Group, where Carol significantly increased revenue for online artist stores. Educational credentials include certificates in Digital Marketing, Music Business, and User Experience Design from esteemed institutions, along with a Bachelor's Degree in Communication and Media Studies.