Mirko Marchesin

Mirko Marchesin is a Senior Creative Strategist currently at Fabletics, where they lead the creative strategy for multiple brands and manage UGC campaigns that have significantly reduced costs per acquisition. With a strong background in AI-driven digital marketing, Mirko has demonstrated expertise in optimizing paid media campaigns across platforms such as Meta, YouTube, Google, and TikTok. Their previous roles include Marketing Advisor at The Spin and Google Campaign Manager at Teleperformance, where they improved campaign performance through data-driven strategies. Mirko holds a Master's degree in Business Management, Marketing, and Strategy from Università degli Studi di Torino. Originally from Italy, they are now based in Barcelona, with a passion for wellness and sports.