Anything imagined, amplified. Everything amplified, built.

Fabrica Collective is a creative collective near San Francisco that applies AI strategically and creatively to build brands, websites, and applications for clients, and increasingly, products of its own. Founded by Mark Fallows, Fabrica's conviction is that AI should amplify human creativity, not replace it.

For clients, Fabrica helps teams integrate AI through executive coaching, consulting, and workshops using the proprietary Amplified Imagination framework. We also craft branding, storytelling, and digital experiences, and offer vibe coding services using Claude Code, V0, and Codex for rapid prototyping.

We build our own ventures too. Amplified Imagination is a course teaching creative professionals to use AI as a catapult, not a crutch, including a Vibe Coding course. Amplify is a marketing strategy application built using vibe coding. Legacy Pod captures meaningful personal life histories through voice and video. Here Now is a location-based social experience launching in 2026.

Client work spans civic technology, e-commerce, financial services, nonprofits, journalism, and the creative industries across the US, Mexico, UK, Germany, and Scotland.

Mark Fallows hosts The Impossible Network podcast, connecting fearless problem-solvers across technology, AI, design, sustainability, and social innovation, and publishes Random Collisions, a newsletter celebrating serendipitous connections between innovators and creative leaders.

Fabrica Collective

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