Factor San Francisco
Geoffrey Roecker is a seasoned professional in the creative industry, currently serving as a Senior Copywriter at Factor San Francisco since July 2023. Prior experience includes roles as Associate Creative Director, Copy at Critical Mass from July 2015 to April 2023, and Senior Copywriter at HUGE Inc. from January 2011 to July 2015. Geoffrey's diverse background spans various roles in theater, including Director of Digital Images and Sound at Living Image Arts, and engagements as an actor and designer in freelance theater. Educational credentials include a Master of Military History from Norwich University and a Bachelor of Arts in Theater from Vassar College, complemented by specialized training in Shakespeare from the London Academy of Music and Dramatic Arts. Notable clients and projects include work for BMWUSA, SAP, Marriott, and McKinsey Careers.
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Factor San Francisco
We're an independent, 90-person creative agency based in San Francisco, with fully-remote talent working across the US and Canada. Some of the world's most iconic brands — including Google, YouTube, Shopify, Brex, Coinbase, Waymo, and more — trust us to create polished and engaging creative that drives strong business results, including interactive experiences, integrated ad campaigns, and brand identities. We're a tightly-knit team of designers, writers, program managers, strategists, thinkers, dreamers, word nerds, and pixel perfectionists. All of us are seasoned agency veterans, with deep experience across nearly every vertical and media type. Our teams have delivered major campaigns for brands such as Nike, Apple, Google, eBay, Wells Fargo, Bank of America, Hilton, Constellation Brands, Ubisoft Entertainment, Sega, Electronic Arts, and many, many more. Finally, we work as genuine partners to our clients, often working right alongside them during major projects. There is no room for egos at Factor; but there is plenty of room for people who are flexible, responsive, and the very best in their fields. So that's exactly who we hire.