Factor San Francisco
Scott Williford is a seasoned creative professional with extensive experience in the advertising and digital design sectors. Currently serving as Creative Lead at Factor San Francisco since May 2022, Scott previously held the position of Sr. Art Director at Saatchi & Saatchi Los Angeles from February 2016 to April 2022. Other notable roles include Associate Creative Director - Digital at Ignited and multiple freelance Sr. Art Director positions at DIRECTV and SapientNitro. Scott's career began at McKinney as an Interactive Designer, following a degree in Bachelor of Fine Arts (BFA) in Design from the University of North Carolina Wilmington. Throughout the career, Scott has contributed to campaigns for high-profile clients such as Absolut, Sony, Audi, and Michelin, demonstrating a strong aptitude for leading creative teams and delivering innovative interactive experiences.
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