Founded in 2011, Fairmode Inc. is a consumer goods company based in the Philippines, focused on creating innovative and affordable brands in beauty, wellness, and lifestyle.

We are the team behind Newyork Army (men’s personal care), Wowhappy (natural wellness), and Airwell (home and lifestyle fragrances) — each designed to meet the evolving needs of Gen Z and millennial consumers across Asia.

With a strong foundation in digital commerce, Fairmode started as a top seller on platforms like eBay, Lazada, and Shopee. Today, we are growing our direct-to-consumer presence through Shopify and social platforms like TikTok, while staying committed to quality, accessibility, and purpose-driven innovation.

Fairmode Inc

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