Kayla Baum is a seasoned marketing professional currently serving as the VP of Marketing at FairNow, where the focus is on promoting good governance through innovative technology. As a co-founder of Twello, a prominent provider of corporate wellness that specializes in mindfulness training, Kayla has been instrumental in addressing stress management for young professionals since April 2019. Previously, Kayla held key marketing positions at Ideal and Sun Life Financial, contributing to data-driven hiring solutions and leading compliance projects, respectively. Educational achievements include an HBA in Entrepreneurship and Management Consulting from Ivey Business School, alongside additional qualifications in Product Management and Applied Mindfulness Meditation.
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