Falcon’s Beyond
Simon Hirst is an experienced executive with a diverse background in business development and operations management within the entertainment and leisure industry. Currently serving as Chief Parks Officer at Falcon's Beyond since June 2021, Simon previously held roles such as Vice President of Business Development at Katmandu Group, where responsibilities included overseeing project evaluation, expansion, and operational support. Simon's extensive experience also encompasses leadership positions at Katmandu Park, Globo Balear, Gruix de Rei, son amar, and Casino Paladium Dinner Show, showcasing a strong track record in managing operations, enhancing brand awareness, and driving performance across various departments and venues.
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Falcon’s Beyond
Headquartered in Orlando, Florida, Falcon's Beyond Global, LLC is a fully integrated, top-tier experiential entertainment development enterprise specializing in intellectual property expansion. The company brings its own proprietary and partner IPs to global markets through owned and operated theme parks, resorts, attractions, patented technologies, feature films, episodic series, consumer products, licensing, and beyond. The company has won numerous design awards and provided design services in 39 countries around the world. It is composed of four core divisions: Falcon’s Treehouse (master planning & design), Falcon’s Digital Media, Falcon’s Licensing, and Falcon’s Parks & Resorts. Storytelling is the guiding force behind all Falcon’s Beyond projects—which turn imagined worlds into reality.