Peter King serves as the Head of Commercial at Fanatical since August 2025, bringing extensive experience in the video game industry. Prior to this role, Peter was EVP and then SVP of Business Development at Green Man Gaming from June 2019 to August 2025, where efforts focused on advancing e-commerce and technology within the gaming sector. Peter also held positions at Fanatical as Senior Business Development Manager, KISS Publishing Ltd. as COO, and 1C UK Limited as Managing Director. Additional roles include Business Development and Emerging Markets Manager at Activision Blizzard UK Ltd., Sales Manager at Broderbund Software and Novalogic, and Key Account Manager at Columbia Tristar. Educational background includes a Diploma in Stage Management and Technical Theatre from Mountview Theatre School.
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