Benjamin Jacob

Benjamin Jacob is a seasoned marketing professional with extensive experience in CRM marketing and brand strategy. Currently serving as Manager of Enterprise Loyalty & Strategy at Fanatics since January 2024, Benjamin previously held the position of CRM Marketing Manager at FanDuel, where efforts included overseeing communications for the Super 6 app and achieving significant increases in retention and engagement. Benjamin's earlier roles include founding Concrete New York, serving as Brand Marketing Manager at Court 16, and contributing as a writer at FanSided, showcasing a diverse skill set spanning content creation, digital marketing, and community engagement. A graduate of Ithaca College with a Bachelor's Degree in Integrated Marketing Communications, Benjamin has consistently demonstrated expertise in optimizing marketing strategies and enhancing brand awareness across various platforms.