Bill Solano

Bill Solano serves as the Senior Director of Media Strategy & Partnerships at Fanatics since March 2024. Prior to this role, Bill held two senior director positions at PointsBet, overseeing media partnership activation and managing the PointsBet x NBC Sports partnership from November 2020 to April 2024. Bill's experience also includes strategic planning roles at Carat, where responsibilities encompassed leading planning and execution for notable clients such as P&G and Diageo, and at MEC, where Bill developed global strategies across various brands. Early career experiences included positions at Google and UM Worldwide, focusing on digital education and integrated media planning, respectively. Bill holds a BA in Communications with a specialization in Advertising and PR from Loyola University Maryland and has studied at Syracuse University in Florence, enhancing a solid foundation in marketing and media strategy.