Greg Dawson started their design career at 17 in a small Canadian agency and later earned a Bachelor’s degree in Computer Science from St. Clair College in 2004. They served as a Senior Designer at The Data Corp from 2003 to 2006 before becoming the Creative Director at Dreams Retail until 2012. Currently, as VP of Design at Fanatics, Dawson leads a team of over 40 professionals, overseeing the digital design and enhancing the fan experience for major sports brands. They focus on high-quality UI, scalable design systems, and the integration of AI solutions to drive engagement across one of the largest sports e-commerce platforms worldwide.
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