Robert (Robby) Halliman, II serves as a Content Manager at Fanatics, Inc. since April 2023, following a role as Senior Staff Writer at Panini America from March 2016 to April 2023. At Panini, Robert focused on writing copy for card backs and creating marketing content. Robert also contributed as a Freelance Writer for Southlake Style Magazine from May 2013 to May 2018, where coverage included local high school sports and client interaction for advertising. Prior experience includes positions as Audience Development and Group Sales Coordinator at The Black Academy of Arts and Letters, Inc., Sports Content Editor at FYI Television, Inc., and various internships in marketing and media. Robert holds a Bachelor’s Degree in Journalism and Political Science from Lehigh University, which was obtained in 2014.
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