Francisco Ramirez is a results-driven CRM Strategy Manager with over 9 years of experience in lifecycle marketing across B2B SaaS, eCommerce, and FinTech industries. Currently, Francisco leads the CRM Strategy team at Fandango, focusing on the planning and execution of email and mobile campaigns while analyzing performance to boost customer engagement. Francisco has a proven track record of enhancing multi-channel engagement programs and driving significant revenue growth through advanced marketing automation and data-driven insights. Previously, they held various marketing roles, including a Senior Email Marketing Specialist at Keysight Technologies and a Digital Marketing Coordinator at Young & Reckless, where they spearheaded initiatives that increased annual revenues. Francisco earned a Bachelor of Applied Science in Marketing from California State University-Northridge.
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