Michael Askins is a data and advertising professional currently serving as a Marketing Analytics Principal at FARFETCH since 2025. In their previous role as Associate Analytics Director at EssenceMediacom from 2023 to 2025, they focused on measuring the effectiveness of Google's advertising. Michael's experience also includes roles as an Account Manager and Data Analytics Consultant at Brainlabs in 2020 and 2021. They are pursuing a Master of Philosophy in Film and Screen Studies and a Bachelor of Arts in Human, Social, and Political Sciences at the University of Cambridge, alongside a Cambridge Pre-Us at Winchester College.
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