Fatima C.

Fatima C. has a diverse work experience spanning over two decades. Fatima'smost recent role was as the Head of Marketing - Leading Content, Media, Loyalty & Analytics at Farmacity, a position they have held since November 2020. Prior to that, they worked as a Growth Marketing specialist at Ticmas - E-Learning | EdTech | Ebooks Marketplace from August to November 2020. From January to November 2020, they served as a Consultant at INDIA | Independent Digital Agency.

Before joining Farmacity, Fatima held various marketing roles at Mondelēz International, starting as the Marketing Manager for Chocolates from August 2015 to December 2018, and later transitioning to the role of Marketing Manager for Gums in the Southern Cone from January to December 2019.

Fatima also gained valuable experience as a Bacardi Marketing Manager and Senior Brand Manager for Ready to Drink Beverages at Grupo Cepas from August 2011 to July 2015. Prior to that, they were involved with LAN Airlines, where they worked on the LANPASS Loyalty Program from July 2009 to June 2011.

Fatima began their career at Anheuser-Busch InBev, first as a Trade Marketing Analyst from March 2006 to March 2007, then as a Senior Sales Analyst from April 2007 to August 2008, and finally as a Marketing Assistant for the Quilmes Brand from September 2008 to June 2009. Fatima also briefly served as a Young Professional at Anheuser-Busch InBev in 2005.

Furthermore, Fatima has experience working as an Achiver - Adviser at Junior Achievement of Canada from 1998 to 2001.

Fatima C. completed their Bachelor in Business Economics from Universidad Torcuato Di Tella in the years 2001-2005. Fatima also pursued an Executive Program in Negotiation from the same institution in 2014. In 2011, they participated in an Executive Program in Neuromarketing and served as the Seattle Study Trip Coordinator & Assistant, both at Universidad Torcuato Di Tella. Fatima also obtained certifications in Essentials of Digital Marketing from General Assembly in 2016, Google Digital Marketing Leadership Course from Squared Online in 2017, and Digital KickStart from Simplilearn Alumni in 2019. In 2020, they completed the Ecommerce certification from Coderhouse, and also pursued an Executive Program in E-commerce from Universidad Torcuato Di Tella during the same year.