Amadea E. Choo is a seasoned marketing professional with over 15 years of experience in brand and growth marketing within the FinTech, eCommerce, and luxury retail sectors. They currently serve as Regional Head of Marketing at Fave and have held leadership roles at various companies, including Flash Coffee and SHOPLINE. Amadea founded VFPLUSC, a marketing consultancy, in 2018 to drive business growth for brands. Their previous experience also includes significant contributions to high-profile projects like Singapore Fashion Week and strategic partnerships within the fashion industry. Amadea is pursuing education in Disruptive Strategy at Harvard Business School Online, alongside GCE A' Levels and a Bachelor of Arts degree.
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