Binay Mehra is a Senior Vice President at FCB Neo, where they lead business initiatives in the AlcoBev, Nutrition, and household products categories. With 17 years of experience in integrated marketing communications, brand building, and digital marketing, Binay has achieved notable success, including multiple Cannes Lions awards for sustainable projects with Lay’s. They previously worked at Saatchi & Saatchi, J. Walter Thompson Worldwide, and Leo Burnett India, among others. Binay holds a Bachelor of Science degree in Electronics and a post-graduate diploma in Mass Communication, and enjoys blogging, trekking, biking, and photography in their spare time.
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