FCB Ulka
Onkar Mhaskar has extensive experience in the advertising and media industry. Onkar began their career as a Freelance Filmmaker in 2012, handling various filmmaking projects until 2014. From 2014 to 2016, they worked as a Copywriter at Heads Or Tails Digital Agency. Onkar then joined Coconut Media Box LLP as a Senior Copywriter from 2016 to 2019. At Coconut Media Box LLP, Onkar showcased their skills and creativity, earning promotions and becoming a Copy Supervisor at Publicis from 2019 to 2022. Currently, Onkar is employed at FCB Ulka as a Creative Group Head - Copy, a role they have held since 2022. In June 2023, they will transition to the position of Associate Creative Director at FCB Ulka, further advancing their career in the advertising industry.
Onkar Mhaskar holds a Bachelor in Mass Media degree in Advertising from the University of Mumbai.
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FCB Ulka
FCB Ulka Advertising is the flagship agency of the FCB India Network, one of the fastest growing networks in the country. The network amongst the top 5 fully integrated marketing communications company in India. with over 120 Indian & Multinational clients and 700 professionals working across six offices in seven cities. The agency was established in 1961 where it has been an epitome of brand building; carrying forward the rich lineage. The agency now upholds the brand philosophy of ‘Never Finished’ by their storytelling praxis of not just changing attitudes but changing consumer behaviour and understanding the deeper brand purpose with a new planning protocol - Brand Bedrock. Besides two mainline creative agencies- FCB Ulka and FCB Interface, FCB India has an array of specialised divisions such as Lodestar UM (Media), FCB Interactive(Digital), FCB Healthcare (Healthcare), FCB Cogito Consulting (Brand consulting), FCB Asterii (Analytics), FCB Aquila (Activation), FCB Neon Brand PR (PR). The network is a part of FCB Worldwide, a 140+ years agency network with presence in 80 countries, 1000+ brands, 8000+ people, owned by the Interpublic Group of Companies (IPG).