Brian Johnston

Brian Johnston is an integrated marketing and communications professional with extensive experience in strategy development and social media management. At FedEx, they held various leadership roles, including Strategy Planning Principal and Communications Principal, where they managed cross-functional teams and executed significant corporate marketing programs. Brian contributed to the establishment of a global social listening strategy, designed the FedEx Social Hub, and launched initiatives that linked social media activity to business outcomes. Additionally, Brian served as Board Chair for SocialMedia.org, fostering collaboration among senior social media leaders. They are currently pursuing a BBA in Marketing at The University of Memphis.