Cathy Tee is currently the Head of Digital Experience for Asia Pacific at FedEx, where they lead digital strategy and initiatives, employing advanced technology to enhance customer experiences. With a 20-year background in logistics, Cathy has excelled in using data analytics to drive business growth and optimize ROI, achieving over 90% adoption rates for digital tools across diverse markets. Previously, they served in various roles at FedEx Express and Swire Properties, contributing to customer experience improvement and marketing analytics. Cathy holds multiple degrees, including a Master's in Business Administration and a Master's in Information Systems.
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