Mark Hookey is the Founder and CEO of DemystData, a company established in 2010 that enables global enterprises to harness external data for solving risk, automation, and growth challenges. In addition to this role, Mark serves as the VP of Product Ecosystem at Feedzai, where they focus on enhancing customer onboarding and account opening workflows for banking clients. Previously, Mark held positions as a Managing Director at LexisNexis and Partner at Optimal Decisions Group, contributing to significant advancements in analytics and optimized pricing solutions. Mark's consulting experience also includes a brief tenure at Corporate Value Associates in 2003.
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