Alexandra Kilpatrick is the Head of UX Research at Feeld.co and holds a Master of Science in Digital Anthropology from UCL. With expertise in human interactions with digital technology, Alexandra has worked in various senior research and strategy roles across government and the private sector. Notable projects include ethnographic research for Meta's Augmented Reality initiatives, and leading user research for the UK's Ministry of Justice to enhance digital services for vulnerable populations. Prior to current roles, Alexandra served as a Director at Anthropos Digital and as Strategy & Research Director at True & North.
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