Hi! I'm Felicia.

I am a freelance brand builder with 8 years experience in all things fashion, sports, arts and lifestyle. 

I specialise in two pillars (1) Strategy and (2) Experience.
(1) I consult on and write strategies for existing brands, repositioning or new business ideas backed up with insights, as well as create brand collaborations to ensure the maximum output.
(2) I create and implement impactful brand activation/integration strategies into real life experiences because the best thing in life is living it. 

I also do a lot of other stuff, like helping you thrive in account management by optimising the way of working to make your clients happy. 

There's a lot happening but isn't this fun? 

Let's talk and create together. 

Felicia Städing

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Felicia Städing

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