Verena Wölfle

Verena Wölfle serves as the Marketing Manager for Central and Eastern Europe at Fendt since May 2021, responsible for enhancing the retail business in several countries including Austria, Poland, and the Czech Republic. Key responsibilities include collaborating with the distribution network, managing budgets, and overseeing sales funnel management while supporting various marketing channels to promote Fendt's products. Previously, Verena held roles including Retail Market Manager for both Central and Northeastern Europe, and Advertising & Sales Promotion Manager at Cluno, where success in customer conversion was achieved through data-driven marketing strategies. Additionally, Verena has experience in online and direct marketing from positions at Springer Fachmedien München GmbH, as well as a background in communications from a Bachelor Thesis at AUDI AG. Academic credentials include a Bachelor of Science in International Business from Pforzheim University and studies at KEDGE Business School.