Erin Smith is an accomplished marketing leader currently serving as the Head of Marketing at Fero since 2025. With a strong background in building and leading teams in complex commercial environments, Erin has previously held significant roles at prominent organizations such as Freixenet Copestick, Majestic Wine, and Slurp Wines. Erin's expertise spans various marketing facets, including brand management, revenue generation, and e-commerce business scaling. Erin also contributed to academia as a lecturer in Wine Business at Groupe ESC Dijon-Bourgogne from 2014 to 2017. Erin holds a Master’s degree in Wine Business from ESC Dijon, completed in 2013.
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