Aurelien Sauvard currently serves as the Head of Marketing for Ferrari Middle East, a position held since September 2010, where responsibilities encompass marketing strategy, digital strategy, customer journey, and customer experience. Previous roles at Ferrari include Area Sales Manager for the Middle East & Africa region, Retail Network Development & Brand Management, and Brand Manager, focusing on planning, processes, corporate identity, and events. Aurelien co-founded and served as CEO of bobup from June 2010 to June 2011. Prior work experience includes project management assistance at Bouygues Construction and VINCI Construction Grands Projets, as well as construction management assistance at Siemens. Academic qualifications include a Master’s Degree in Innovation & Entrepreneurship from ESCP Business School and an Engineer's degree from ESTP - Grande école d'ingénieurs de la construction.
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