Cherylan Davies

Cherylan (Trivisonno) Davies is an experienced marketing professional with a robust background in shopper insights and category management. Currently serving as the Director of Field Category Management at Ferrero since April 2014, Cherylan has held multiple leadership roles, including Team Lead positions in Trade Marketing Insights and Channel Development. Prior experience includes a Shopper Insights Manager role at Unilever, where responsibilities encompassed developing insights to support marketing strategies across various categories, as well as serving as an Independent Contractor providing shopper insights and sales narratives. Earlier positions include Manager of Sales Insights at Kraft Foods/Nabisco and Director of Client Service at Information Resources, Inc. Cherylan holds a Bachelor of Science degree in Marketing from Rutgers University, earned in 1994.