Erin Lyda

Erin Lyda is currently a Senior Partner Director at Fetch, where they focus on helping CPG partners achieve customer acquisition and retention goals. Previously, as a Global Lead Client Partner at Pinterest, Erin led a significant partnership with a renowned CPG brand for over six years, developing strategic initiatives that drove brand visibility and revenue growth. Erin's experience also includes serving as a US Partner Lead at Google, where they managed the Coca-Cola partnership and exceeded revenue expectations significantly. Erin holds a BS in International Management from Southern Polytechnic State University, earned in 2003.