Charles Root is a Regional Head with extensive experience in various leadership roles. They have held positions at Fever-Tree, including Business Unit Controller and Regional Head for Ireland, Nordics, and Baltics from 2022 to 2024. Prior to that, Charles worked with Nielsen Entertainment as a Graduate Sales Executive and held multiple positions at Diageo, culminating in the role of Senior Innovation Commercialisation Manager. Charles earned a Bachelor of Arts in French and History from the University of Nottingham and studied History at the Université de Pau et des Pays de l'Adour.
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