Efren Martin serves as the Europe Marketing Lead at Fever since May 2018, where leadership encompasses a team of over 20 marketing managers and campaign professionals for high-profile live entertainment projects. Prior experience includes roles as a Senior Marketing Manager and Acquisition Marketing Specialist at Fever, focusing on multi-channel strategies and performance-oriented campaigns. At Frakmenta, Efren held positions as Digital Marketing Strategy Lead and in Business Strategy, BI and Innovation, emphasizing strategic marketing communications and project management. Additional experience includes early roles as a bartender and retail assistant, alongside internships in software development and project management. Academic qualifications include a Master of Science in Marketing and Brand Management from Kingston University, a Bachelor of Engineering in Computer Engineering from Universidad Autónoma de Madrid, and a Bachelor of Computer Science from Linnaeus University.
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