Fernanda Herz

Fernanda Herz is an experienced sponsorship and partnerships manager with a diverse background in event management and client relations. Currently serving as Sponsorship Manager at Fever since February 2025, Fernanda previously held multiple roles at Lance! from May 2022 to February 2025, including Sales and Partnerships Manager and Strategic Partnerships and Special Projects Manager. Prior experiences include designing sponsorship strategies at VTEX, coordinating partnerships at Rock in Rio, and serving as a Senior Account Executive for major events like the Rio 2016 Olympic Games and the 2014 FIFA World Cup Brazil™. Fernanda holds a Digital Marketing certification from Udacity, an MBA in Entertainment Management from ESPM, and a Bachelor's degree in Psychology from Pontifícia Universidade Católica do Rio de Janeiro.