Spencer Laird, MBA, currently serves as Senior Manager of Market Strategy and Partnerships at Fever, a global live-entertainment discovery tech platform, specializing in collaborations with sports teams, events, arenas, and live music venues across Canada since March 2025. Prior to this role, Laird was Director of Strategic Partnerships at Neo Financial from January 2021 to March 2025, after serving as Senior Account Executive for Partnership Sales and Account Executive at Calgary Sports and Entertainment Corporation from October 2014 to May 2020. Earlier career highlights include a Sales Associate position with the Nashville Predators and floor management with the Orlando Solar Bears Ltd. Laird holds an MBA with dual concentrations in Marketing and Finance from Crummer Graduate School of Business, as well as a Bachelor's degree in Entertainment Business from Full Sail University and a Graphic Design certificate from Alberta University of the Arts.
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