Mike Tormey has a diverse background in web analytics, digital marketing, and data insights, having held various roles at leading companies. At SAS, Tormey served as a Senior Web Analytics and Insights Program Manager, developing data visualizations and managing global web properties. Tormey's tenure at Fidelity Charitable® included positions as Director of Data Analytics and Insights and Senior Manager of Marketing Analytics, focusing on campaign performance analysis and the creation of interactive dashboards. Earlier experience at IBM involved managing web content projects and developing marketing campaigns for the Rational software and developerWorks divisions. Tormey holds a B.A. in English, Journalism from Stonehill College, and an MS in Technical Communication from North Carolina State University.
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