Abigail Mackles is the VP of Consumer Strategy & Segment Marketing at Fidelity Investments, where they currently lead efforts at the intersection of design and business. They have previously served as the Director of Consumer Strategy & Segment Marketing at Fidelity and as Strategy Director at Theory Marketing Partners. Abigail has a diverse background in marketing and brand strategy, having held positions at companies such as Wayfair, Hoefler&Co., and CustomMade Ventures. They hold a BA in Art History & Architectural Studies with a Certificate in Museum Studies from Connecticut College and are pursuing an MBA at NYU Stern School of Business.
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