Adrien Hubert

CSO at Fidly

Adrien HUBERT is a seasoned entrepreneur and investor in the fields of blockchain, impact investment, and innovative technologies. As Co-Founder and Managing Director of SmartChain since September 2019, Adrien specializes in research and innovation related to blockchain protocols and governance systems. Adrien also co-founded erable°, an impact investment platform, and keenest, a platform for decarbonizing innovations. Additional roles include Co-Founder and Board Advisor at Lyzi, Partner at 50 Partners, and involvement with Electis, Equisafe, Slice, Ring Capital, and Caption.market as investor or board member, focusing on e-voting solutions and supportive funding for startups. Adrien's educational background includes degrees in Business Administration with a Major in Finance from EDHEC Business School and studies at Sciences Po Lille.

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Paris, France

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Fidly

Use our plug & play solution Fidly and bring high engagement & value for your consumers on behalf of blockchain technology& a powerful loyalty program. Reduce management costs and increase customer satisfaction by enabling program interoperability and exchanges in our loyalty ecosystem. Quite often, consumers never redeem theirpoints, as they might ignore how many they have or what could be their rewards. We aim to solve this issue by allowing cross program exchange but also between consumers, ending by the possibility to convert loyalty tokens into crypto assets or Fiat currency in a secure digital wallet. The implementation of blockchain can drive the customer experience to the next level, indeed we are a B.A.A.S (Blockchain as a service) and reshapes rewards program for a better user experience. On the first hand we help companies decrease costs regarding management, transactional, and customer acquisition, giving a strong, secure and reliable blockchain infrastructure in a non volatile ecosystem. On the other hand we tokenized loyalty points from any programs using blockchain technology, by giving the opportunity to consumers to give, sell & exchange loyalty points with full transparency on the blockchain network on behalf of smart contract. Customers manage all their loyalty in the same wallet real time, making it accessible for all parties. Blockchain is the perfect bridge to convert loyalty programs into a strong business opportunity for brands and cities.Our vision is to provide a unique blockchain technology in the loyalty industry, helping companies increase customer engagement & satisfaction, decreasing loyalty program friction by giving powerful rewards on behalf of tokenization. We give brands powerful marketing features, transparency, and a plug & play solution, maximizing retention & acquisition and decreasing management costs ,making it profitable for the entire ecosystem.


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1-10

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