Benjamin Woods is an accomplished professional with extensive experience in digital strategy and business operations within the sports and media sectors. Currently serving as the Head of Digital Delivery for FIFA since March 2021, Benjamin oversees the FIFA+ consumer proposition and digital tournament delivery. Prior positions include Director of Business Strategy & Operations at Eurosport, and Director of Digital Strategy & Market Development at Discovery Inc. Notable contributions at Two Circles involved supporting sports rights holders to enhance commercial growth through strategic initiatives. Earlier roles at dunnhumby encompassed developing actionable shopper insights for major FMCG brands, while initial experience as a Marketing Communications Executive at Thomson Reuters laid the foundation for expertise in brand awareness and stakeholder engagement. Benjamin holds a BSc (Hons) in Management Sciences from Loughborough University.
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