Sandra L'Eilde

Sandra L'Eilde is a seasoned professional in media partnerships and sales within the sports industry, currently serving as Senior Media Partnerships Sales Manager at FIFA since October 2019. Prior experience includes roles as Sales Manager for Media Rights at beIN MEDIA GROUP and Account Manager at MP&Silva, where responsibilities encompassed managing rights holder relationships and developing international media strategies for various sporting events. Earlier positions include Programme Planner at Setanta Sports and Marketing Assistant for ESPN in EMEA, focusing on promotional campaigns and event management. Sandra holds a Master's degree in Sport Management from E.S.G Paris and a Bachelor's degree in History from Université Paris-Sorbonne.