Cedric Smith has extensive experience in the beverage industry, primarily with Anheuser-Busch InBev, where roles included Geographic Marketing Manager, Brand Manager for the Bud Light Family, Senior Sales Director, and Senior Director of Trade Channel Marketing for the on-premise segment. Cedric has successfully led marketing programs and strategies, resulting in brand growth and increased market share across various geographies. Recently, Cedric served as Regional Vice President of Sales at FIFCO USA and is currently the Chief Sales Officer. Academic credentials include an MBA and a Bachelor of Business Management from Florida A&M University, along with professional development courses from Washington University in St. Louis and Northwestern University's Kellogg School of Management.
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