Michael M. is an experienced analytics professional currently serving as the Analytics Team Lead at fifty-five, where expertise includes designing measurement plans for a major multinational luxury group's brands. Prior experience includes leading a significant technical migration from Adobe Analytics to GA4 across multiple markets while ensuring stakeholder alignment as Analytics Lead. As a Freelance Consultant at Ridge Metrics, LLC, Michael built a consulting practice in e-commerce analytics and marketing technology integration. Education includes a Bachelor of Science in Business Administration with a focus on Business Analytics and Entrepreneurship from the University of Colorado Boulder.
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