Lauren Abbott

Marketing Technology Manager

Lauren Abbott is a seasoned professional in marketing technology and account management, currently serving as the Marketing Technology Manager at Final Draft, a Cast & Crew Company, since September 2025. Prior experience includes an Account Manager role at Groove Commerce from August 2021 to September 2025 and various positions at Toyota North America between May 2017 and August 2021, including District Service & Parts Manager and eCommerce Field Manager, where strategic development of digital sales for dealerships was a key focus. Earlier career stages involved internships and consulting roles at Iron Workers International and YWCA USA. Lauren Abbott earned a degree from the University of Maryland from 2013 to 2017.

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