Frances Wei

Frances Wei currently serves as the Head of Product Marketing at Findem, focusing on narrating the transformation of Talent Acquisition through the company's Talent Data Cloud and AI solutions. Prior to this role, Frances held the position of Senior Director of Platform and Solutions Product Marketing at Qualtrics, where oversight of product messaging and positioning contributed to a 30% year-on-year growth for a key business segment. Frances also directed go-to-market strategies for the BrandXM product at Qualtrics, achieving a 3.5X revenue increase. Previous experience includes leading enterprise product marketing at ZipRecruiter, and roles at Salesforce involving corporate messaging and multi-cloud solutions in healthcare. Frances began a career in customer education and success at ClassDojo, establishing strong foundations for strategic marketing. Educational qualifications include an MBA from the University of California, Berkeley, with a focus on General Management and Corporate Social Responsibility.