Frisson is a psychophysiological response to rewarding stimuli such as music, films, stories, etc. In business, we define it as the goosebumps your team gets when inspired by a new product innovation or market opportunity. We help our clients more effectively pursue their “Frisson” in MarTech and AdTech.

Collectively, we have over 50+ years of direct experience launching, marketing and selling B2B products and services to marketing and advertising professionals at agencies, brands, retailers, technology companies, etc. Our team has held executive roles in companies spanning early- to growth-stages, backed by venture capital, private equity, or independent growth.

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