Olivia Hessinger

Olivia Hessinger is a skilled marketing professional with extensive experience in customer retention and strategic communication. Currently serving as a Senior Retention Strategist at Fireside since November 2021, Olivia has developed effective strategies for customer retention through various channels including email and SMS. Previous roles include Project Coordinator at Kessler Creative, where responsibilities involved client communication and direct mail strategy development, and Marketing Director for the Student Activities Council at Samford University, focusing on event promotion and social media management. Additional experience includes positions such as Marketing Assistant and Social Media Coordinator at McNICHOLS CO. and Hope4ATRT, where Olivia honed skills in content creation, social media engagement, and public relations. Olivia holds a Bachelor of Arts in Journalism and Mass Communication from Samford University.