Shrutika Madda

Shrutika Madda is an accomplished Senior Product Manager at Firework, overseeing the development of interactive shoppable videos and mobile platforms since August 2022. With a strong focus on enhancing user engagement and creating SDKs for various mobile platforms, Shrutika has made significant contributions in the video e-commerce space. In addition to current responsibilities, Shrutika serves as an Adjunct Professor of Entrepreneurship at New Jersey Institute of Technology since January 2021. Previous roles include Senior Product Owner at Trimble MAPS, Senior Business Analyst at Comcast, and Product Development at American Water, leveraging a diverse background in product management and business analytics. Shrutika holds an MBA in Strategic Management and Leadership from Villanova School of Business and two degrees from New Jersey Institute of Technology—one Master’s in Business Analytics and another Bachelor's in Business and Information Systems.