First Lite makes the best possible apparel for the hunter who demands nothing less. We design simple products that work for the treestand on the back forty or a nine-day expedition in the Brooks Range. We also fully understand that the passion of our customers and employees depends on the conservation of the world’s wildlife resources and the protection of our collective access to the wild places they inhabit. Therefore, First Lite is about more than simply producing awesome gear. Supporting the people and groups who protect our sporting heritage is an equally important part of who we are as an organization and a group of folks who love to hunt.

Our goal is to provide the best layering systems to our First Lite customers, no matter where they hunt or live. Check out the story behind our versatile fabrics, designs and proprietary Fusion and Cipher camo patterns at firstlite.com.

First Lite

Kenton Carruth

This department focuses on developing and executing marketing strategies to enhance brand visibility and manage national accounts.

Marketing Department

This department oversees the management of operational processes and design initiatives to ensure efficiency and sustainability.

First Lite

Org chart

Teams

Marketing Department

Operations and Design

Offices