Inas Fernandes

Deputy Category Manager - Toys, Books, Stationery, Birthday & Gifts at FirstCry.com

Inas Fernandes is a result-oriented professional with 12 years of experience in online and offline sales, sourcing and merchandising, forecasting, and range planning within the e-commerce sector. Currently serving as Deputy Category Manager at FirstCry.com since January 2022, Inas has previously held roles such as Senior Manager of E-commerce and Operations at Dream Beans and Manager of E-commerce Retail at Adlabs Imagica. Inas's diverse background includes positions at Babyoye.com, Shoppers Stop, and Indage Restaurants & Leisure Ltd., complemented by a Master of Business Administration in Marketing from Welingkar Institute of Management.

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