Shipra Yadav possesses extensive experience in category management and marketing, notably serving as Assistant General Manager at FirstCry.com from April 2021 to March 2023, where responsibilities included new product development. Prior roles include Senior Category Manager at FirstCry.com and Head of Marketing at Indian Oil Corp Limited, along with entrepreneurial ventures as the owner of a business focused on art and social services. Shipra led design and marketing efforts at Akka Foundation, creating products to support victims of farmer suicide. Educational qualifications include an MBA in Brand Management from MICA and a degree in International Business from ESCEM.
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